SYSTEM OF BALANCED INDICATORS AS A TOOL FOR FORMING A
FINANCIAL STRATEGY IN COMBINATION WITH THE COMPETITIVE
STRATEGY OF AGRICULTURAL ENTERPRISES
Lidiia Kostyrko, Tetyana Solomatina*, Ruslan Kostyrko, Eleonora Chernodubova, Nataliia Riazanova
Key words: BSC indicator system, Elements of financial strategy, Models of competitive strategy,
Financial targets, Analysis of the system of balanced indicators, Pricing policy.